61
by Evans, Dave
Published 2014
Sybex/John Wiley & Sons
Table of Contents: ... Technology and Business Decisions; Chapter 6: Social Analytics, Metrics, and Measurement; Chapter 7: Five Key...

62
by DeHerder, Richard Guy
Published 2011
FT Press
Table of Contents: ...Reap retail ecosystem analytics program -- Measuring marketing at retail in supermarkets...

63
by Smith, Bud E.
Published 2009
Wiley Pub.
Table of Contents: ... site with Google sites -- Google tools for your site -- Google ads and analytics -- Securing business...

64
by Meehan, Julie M.
Published 2011
John Wiley & Sons (Asia)
Table of Contents: ... Diagnostic -- Developing an Effective Pricing Strategy -- Price Execution -- Advanced Analytics and Price...

65
by Zarrella, Dan
Published 2013
John Wiley & Sons, Inc.
Table of Contents: ... of the Funnel (MOFU); 8: E-Mail Marketing; 9: Lead Generation; Part IV: Analytics...

66
by Kelsey, Todd
Published 2017
Apress
Table of Contents: ... ads -- Twitter -- LinkedIn -- Hootsuite -- Social media monitoring and analytics...

67
by Becker, Michael
Published 2010
Wiley
Table of Contents: ... media, publishing, and advertising -- Mobile commerce and analytics -- The part of tens...

68
by Elmansy, Rafiq, Majure, Janet
Published 2013
John Wiley & Sons
Table of Contents: ... Analytics -- chapter 9. Using search engine webmaster tools -- chapter 10. Working with social media and SEO...

69
by Hwang, Yoon Hyup
Published 2019
Packt Publishing
Table of Contents: ... Visibility and Marketing; Chapter 5: Product Analytics; The importance of product analytics; Product...

70
by Dees, Melissa Hill
Published 2022
Packt Publishing, Limited
Table of Contents: ... To Customize or Not to Customize? Testing and Deployment Strategies Implementing Analytics Tools for Impact...

71
by Jones, Kristopher B.
Published 2008
Wiley
Table of Contents: ... analytics -- 10. Social media optimization -- 11. Creating pay-per-click campaigns -- 12. Optimizing PPC...

72
by Miller, S.
Published 2013
McGraw-Hill Education
Table of Contents: ... (Kimball vs. Inmon) -- Top-Down vs. Bottom-Up Approach -- Operational Reporting vs. Analytical Applications...

73
by Schulkind, Andrew
Published 2022
Apress
Table of Contents: ... -- Measuring success - Metrics and analytics -- Systems for ongoing success -- Content marketing resources...

74
by Zarrella, Dan
Published 2011
O'Reilly
Table of Contents: ... -- Advertising on Facebook -- Analytics and ROI....

75
by Whaley, Robert E.
Published 2006
Wiley
Table of Contents: ... Valuation. No-Arbitrage Price Relations: Options -- Valuing Standard Options Analytically -- Valuing...

76
Published 2021
Pearson
... progress to a sale, and increase your revenue. If you think of yourself as more creative than analytical...

77
by Baggott, Chris
Published 2007
John Wiley & Sons
Table of Contents: ... in viral and word-of-mouth marketing -- Analytics that matter -- Testing against your goals -- Using...

78
by Gordon, Ian
Published 2013
J. Wiley & Sons Canada
Table of Contents: ... -- B2B relationships -- Relationships with mobile customers -- Mass customization -- Customer Analytics...

79
by Fernandes, Jose
Published 2022
Packt Publishing, Limited
Table of Contents: ... Customers Measuring Success Through Web Analytics Marketing Your Drupal Commerce Store Tools to Help You...

80
by Treadaway, Chris, Smith, Mari
Published 2012
John Wiley & Sons
Table of Contents: ... -- Customized experiences via Facebook applications -- The analytics of Facebook -- Organizational...