Facebook marketing an hour a day

The bestselling Sybex guide to marketing on Facebook, now fully updated As the second most-visited site on the web, Facebook offers myriad marketing opportunities and a host of new tools. This bestselling guide is now completely updated to cover all of the latest tools including Deals, sponsored sto...

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Bibliographic Details
Main Authors: Treadaway, Chris, Smith, Mari (Author)
Corporate Author: Sybex, Inc
Format: eBook
Language:English
Published: Indianapolis, Ind. John Wiley & Sons 2012
Edition:Second edition
Series:Serious skills
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:The bestselling Sybex guide to marketing on Facebook, now fully updated As the second most-visited site on the web, Facebook offers myriad marketing opportunities and a host of new tools. This bestselling guide is now completely updated to cover all of the latest tools including Deals, sponsored stories, the Send button, and more. It explains how to develop a winning strategy, implement a campaign, measure results, and produce usable reports. Case studies, step-by-step directions, and hands-on tutorials in the popular Hour-a-Day format make this the perfect handbook for maximizing marketing ef
Physical Description:xxii, 338 pages color illustrations
ISBN:1118147839
1118225864
9781118225868