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dewey-ones:"302 - Social interaction"
dewey-ones:"330 - Economics"
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1
Social
media
engagement
for dummies
by
Sherman, Aliza
Published 2013
John Wiley & Sons, Inc.
Table of Contents:
“
...Introduction -- The basics of
social
media
engagement
-- Exploring the elements of
social
media...
”
Call Number:
HF5821
Read Now
2
Social
media rules of
engagement
: why your online narrative is the best weapon during a crisis
by
Matejic, Nicole
Published 2015
John Wiley and Sons Australia, Ltd
Table of Contents:
“
...
Social
Media Rules of
Engagement
; Contents; About the author; Author note; Preface; PART I Rules...
”
Call Number:
HM741
Read Now
3
Engagement
marketing : how small business wins in a socially connected world
by
Goodman, Gail F.
Published 2012
John Wiley & Sons
Table of Contents:
“
...
Engagement
Marketing: How Small Business Wins in a
Socially
Connected World; Contents; Foreword...
”
Call Number:
HF5415.1265
Read Now
4
Engage
! : the complete guide for brands and businesses to build, cultivate, and measure success in the new web
by
Solis, Brian
Published 2011
J. Wiley & Sons
Table of Contents:
“
...The
social
media manifesto -- Making the case for
social
media: the five Ws+H+E -- The new media...
”
Call Number:
HF5415.1265
Read Now
5
Engage
! : the complete guide for brands and businesses to build, cultivate, and measure success in the new web
by
Solis, Brian
Published 2010
John Wiley
Table of Contents:
“
... of marketing and customer service : The
social
media manifesto:
engage
or die -- The case for
socializing
media...
”
Call Number:
HF5415.1265
Read Now
6
Think before you
engage
: 100 questions to ask before starting a social media marketing campaign
by
Peck, Dave D.
Published 2011
John Wiley & Sons
Table of Contents:
“
...Think Before You
Engage
; Foreword; Introduction; Chapter 1: Planning a Brand; 1. Why Do I Need...
”
Call Number:
HF5414
Read Now
7
Social
TV : how marketers can reach and engage audiences by connecting television to the web, social media, and mobile
by
Proulx, Mike
Published 2012
John Wiley & Sons
Table of Contents:
“
...The backchannel : bringing the
social
conversation to the forefront --
Social
TV guides : curating...
”
Call Number:
PN1992.55
Read Now
8
The Art of
Social
Selling : Finding and Engaging Customers on Twitter, Facebook, LinkedIn, and Other Social Networks
by
Belew, Shannon
Published 2014
American Management Association
Table of Contents:
“
... and Applications to Help you Find, Track, and
Engage
Social
Customers;
Social
Information that Matters; Finding...
”
Call Number:
HF5415.1265 .B45 2014
Read Now
9
Return on
engagement
: content, strategy, and design techniques for digital marketing
by
Frick, Tim
Published 2010
Focal Press
Table of Contents:
“
... --
Social
media overview --
Social
media optimization -- Web video production -- Video sharing, distribution...
”
Call Number:
HF5415.1265
Read Now
10
Return on
engagement
: content strategy and web design techniques for digital marketing
by
Frick, Tim
,
Eyler-Werve, Kate
Published 2014
Focal Press, Taylor & Francis Group
Table of Contents:
“
... -- Content and
social
networks -- Creating usable designs -- Climate Ride's pedal power -- Index...
”
Call Number:
HF5415.1265
Read Now
11
Measure what matters : online tools for understanding customers, social media, engagement, and key relationships
by
Delahaye Paine, Katie
Published 2011
Wiley
Table of Contents:
“
... for the job -- How to measure marketing, public relations, and advertising in a
social
media world -- How...
”
Call Number:
HF5415.5
Read Now
12
Social
change anytime everywhere : how to implement online multichannel strategies to spark advocacy, raise money, and engage your community
by
Kapin, Allyson
Published 2013
Jossey-Bass
Subjects:
“
...
Social
change / http://id.loc.gov/authorities/subjects/sh85123918...
”
Call Number:
HD62.6
Read Now
13
Rapid mass
engagement
: driving continuous improvement through employee culture creation
by
Devine, Frank
Published 2023
McGraw Hill-Ascent Audio
“
...
Engagement
delivers a new, more effective approach to creating a solid corporate culture that fuels long-term...
”
Call Number:
HD58.7
Read Now
14
Employee
engagement
for dummies
by
Kelleher, Bob
Published 2014
Wiley
Table of Contents:
“
...!
Engaging
Employees through Corporate
Social
Responsibility; Chapter 7: People Who Lead People:
Engaging
...
”
Call Number:
HF5549.5
Read Now
15
Optimize : how to attract and engage more customers by integrating SEO, social media, and content marketing
by
Odden, Lee
Published 2012
Wiley
Table of Contents:
“
... optimize and
socialize
fit in your company? -- Smart marketing requires intelligence : research, audit...
”
Call Number:
HF5415.126
Read Now
16
UnMarketing : stop marketing, start engaging
by
Stratten, Scott
Published 2012
J. Wiley & Sons
Table of Contents:
“
...UN MARKETING: Stop Marketing. Start
Engaging
.; Contents; Introduction; 1 Hierarchy of Buying; 2 A...
”
Call Number:
HF5415.55
Read Now
17
This is
social
commerce : turning social media into sales
by
Clapperton, Guy
Published 2012
Capstone
Subjects:
“
...Online
social
networks / fast...
”
Call Number:
HF5548.32
Read Now
18
The community manager's playbook : how to build brand awareness and customer engagement
by
Perkins, Lauren
Published 2015
Apress, Distributed to the Book trade worldwide by Springer
Table of Contents:
“
...""Factor in the Probability of Change""""Debate:
Social
Media Manager or Community Manager...
”
Call Number:
HF5415.5
Read Now
19
Social
business by design : transformative social media strategies for the connected company
by
Hinchcliffe, Dion
Published 2012
Jossey-Bass, A Wiley Imprint
Table of Contents:
“
...:
social
customer care --
Social
business ecosystems:
engaging
with business partners -- Workforce...
”
Call Number:
HF5414
Read Now
20
The power of purpose : inspire teams, engage customers, transform business
by
O'Brien, John
,
Cave, Andrew
Published 2017
Pearson
Subjects:
“
...
Social
responsibility of business / fast...
”
Call Number:
HD58.7
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