Engage! the complete guide for brands and businesses to build, cultivate, and measure success in the new web
"Social marketing revitalizes and empowers every facet of our workflow and its supporting ecosystem. Seeing the bigger picture and tying our knowledge to the valuable feedback from our communities will help us guide businesses towards visibility, profitability, relevance and ultimately customer...
Main Author: | |
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Format: | eBook |
Language: | English |
Published: |
Hoboken, N.J.
John Wiley
2010
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Subjects: | |
Online Access: | |
Collection: | O'Reilly - Collection details see MPG.ReNa |
Summary: | "Social marketing revitalizes and empowers every facet of our workflow and its supporting ecosystem. Seeing the bigger picture and tying our knowledge to the valuable feedback from our communities will help us guide businesses towards visibility, profitability, relevance and ultimately customer loyalty"--Preface |
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Physical Description: | xvi, 382 pages illustrations |
ISBN: | 9780470619704 0470619716 9780470619711 9780470619698 0470619708 0470619694 9786612548635 |