Engage! the complete guide for brands and businesses to build, cultivate, and measure success in the new web

"Social marketing revitalizes and empowers every facet of our workflow and its supporting ecosystem. Seeing the bigger picture and tying our knowledge to the valuable feedback from our communities will help us guide businesses towards visibility, profitability, relevance and ultimately customer...

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Bibliographic Details
Main Author: Solis, Brian
Format: eBook
Language:English
Published: Hoboken, N.J. John Wiley 2010
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:"Social marketing revitalizes and empowers every facet of our workflow and its supporting ecosystem. Seeing the bigger picture and tying our knowledge to the valuable feedback from our communities will help us guide businesses towards visibility, profitability, relevance and ultimately customer loyalty"--Preface
Physical Description:xvi, 382 pages illustrations
ISBN:9780470619704
0470619716
9780470619711
9780470619698
0470619708
0470619694
9786612548635