Game on energize your business with social media games
A never-before published look at the many possibilities of social game development. As one of the few entrepreneurs in the world with expertise building both social media and games, author Jon Radoff brings a one-of-a-kind perspective to this unique book. He shows that games are more than a profitab...
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| Format: | eBook |
| Language: | English |
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Indianapolis, Ind.
Wiley Pub.
2011
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| Collection: | O'Reilly - Collection details see MPG.ReNa |
Table of Contents:
- How to play this book
- Games have changed the business playfield
- Developing social media games
- Customers as players
- Fungineering
- Turning work into fun
- Anatomy of a social game
- Understanding social game business models
- Using storytelling to understand your design objectives
- Creating compelling game systems
- Designing game interfaces
- Designing for virtual goods
- Coda
- Includes bibliographical references