MPG.eBooks - Search Results

Cover Image

1

The handbook of strategic public relations and integrated marketing communications

by Caywood, Clarke L.
Published 2012

McGraw-Hill

2

The new rules of marketing & PR : how to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly

by Scott, David Meerman
Published 2020

John Wiley & Sons, Inc.

Cover Image

3

The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing & online media to reach buyers directly

by Scott, David Meerman
Published 2007

John Wiley & Sons

Cover Image

4

The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly

by Scott, David Meerman
Published 2008

John Wiley & Sons

5

The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly

by Scott, David Meerman
Published 2010

John Wiley & Sons

6

The social media MBA guide to ROI : how to measure and improve your return on investment

by Holloman, Christer
Published 2014

John Wiley and Sons Ltd

Cover Image

7

Webs of influence : the psychology of online persuasion : the secret strategies that make us click

by Nahai, Nathalie
Published 2017

Pearson Education

Cover Image

8

Web copy that sells : the revolutionary formula for creating killer copy that grabs their attention and compels them to buy

by Veloso, Maria
Published 2013

American Management Association

9

The social business imperative : adapting your business model to the always-connected customer

by Shih, Clara Chung-wai
Published 2016

Prentice Hall

Cover Image

10

Targeted : how technology is revolutionizing advertising and the way companies reach consumers

by Smith, Mike
Published 2015

AMACOM

Cover Image

11

SEO & PPC : better together

by Mitchell, Melanie
Published 2012

FT Press

12

Search engine advertising : buying your way to the top to increase sales

by Lee, Kevin
Published 2009

New Riders

13

Search engine marketing, Inc. : driving search traffic to your company's website

by Moran, Mike, Hunt, Bill
Published 2015

IBM Press

14

Social media as your new business platform

by Powell, Juliette
Published 2010

FT Press Delivers

15

Social media marketing all-in-one for dummies

by Zimmerman, Jan, Ng, Deborah
Published 2013

Wiley

16

Social media marketing all-in-one for dummies

by Zimmerman, Jan, Ng, Deborah
Published 2015

John Wiley & Sons

17

Taking brand initiative : how companies can align strategy, culture, and identity through corporate branding

by Hatch, Mary Jo
Published 2008

Jossey-Bass

Cover Image

18

Squarespace 6 for dummies

by Black, Kris
Published 2013

Wiley

19

Social media marketing all-in-one for dummies

by Zimmerman, Jan, Ng, Deborah
Published 2017

John Wiley & Sons, Inc.

Cover Image

20

Successful local broadcast sales

by Weyland, Paul
Published 2008

AMACOM

1
2
3
4
5
6
7