1 Table of Contents: “...Ch. 1. Web analytics -- present and future -- Ch. 2. Data collection -- importance and options...”

2 Table of Contents: “...: Analytics Can Be Fun; Personal ROI: How Analytics Will Help Your Career and Your Organization; Social Media...”

3 Table of Contents: “... and tuning your Web team -- Ch. 15. Partners -- App. Web analytics "big three" definitions...”

4 Table of Contents: “...The business analytics model -- Business analytics at the strategic level -- Development...”

5 “...Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R explains...”

6 Table of Contents: “...Ch. 1. The Bold New World of Web Analytics 2.0 -- Ch. 2. The Optimal Strategy for Choosing Your Web...”

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8 “... stage. Adobe Analytics with SiteCatalyst Classroom in a Book teaches effective techniques for using...”

9 Table of Contents: “...pt. 1. Basic analytics -- Ch. 1. Why analytics? -- Ch. 2. Analytics and AWStats -- Ch. 3. Yes! More...”

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11 Table of Contents: “...Your Google Game Plan for Success: Increasing Your Web Presence with Google AdWords, Analytics...”