Market Segmentation Analysis Understanding It, Doing It, and Making It Useful
Business; Management science; Market research; Statistics
Main Author: | |
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Other Authors: | , |
Format: | eBook |
Language: | English |
Published: |
Singapore
Springer Nature
2018
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Series: | Management for Professionals
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Subjects: | |
Online Access: | |
Collection: | Directory of Open Access Books - Collection details see MPG.ReNa |
Summary: | Business; Management science; Market research; Statistics |
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Item Description: | Creative Commons (cc), https://creativecommons.org/licenses/by/4.0 |
Physical Description: | 1 electronic resource (324 p.) |
ISBN: | 978-981-10-8818-6 |