Managing services challenges and innovation

The nature of services in society and the economy is wide-ranging and complex, and the management of services and their innovation provokes a number challenges for practitioners professionals, and academics. This book provides a range of perspectives on understanding, managing, and reconceptualising...

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Bibliographic Details
Format: eBook
Language:English
Published: Oxford Oxford University Press 2014, 2014
Subjects:
Online Access:
Collection: Oxford University Press - Collection details see MPG.ReNa
Table of Contents:
  • Includes bibliographical references and index