|
Product development : a structured approach to consumer product development, design, and manufacture
Table of Contents:
“...2.4.8.1 Understanding consumers and their needs2.4.8.2 Understanding the market; 2.4.8.3 Product...”
|
Marketing to Gen Z : the rules for reaching this vast, and very different, generation of influencers
Subjects:
“...Young adult consumers / Attitudes...”