Your customers' perception of quality what it means to your bottom line and how to control it
Providing the insight and tools needed to improve the perception your customers have about the quality of your product or service, Your Customers' Perception of Quality: What It Means to Your Bottom Line and How to Control It introduces a ground-breaking model for measuring the impact of qualit...
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| Format: | eBook |
| Language: | English |
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Boca Raton, Fla.
CRC Press
2011
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| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | Providing the insight and tools needed to improve the perception your customers have about the quality of your product or service, Your Customers' Perception of Quality: What It Means to Your Bottom Line and How to Control It introduces a ground-breaking model for measuring the impact of quality perception on your bottom line. Allowing you to look at quality from an outside-in, truly customer-centric perspective, the authors pave a concrete connection between enhanced customer perception and increased profitability |
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| Item Description: | Title from title screen |
| Physical Description: | 1 online resource |
| ISBN: | 1439845824 9781439845820 |