Walking the walk having your customers love you
This Element is an excerpt from Do You Matter?: How Great Design Will Make People Love Your Company (ISBN: 9780137142446) by Robert Brunner and Stewart Emery. Available in print and digital formats. A process, not an event: achieving total commitment to building a design-driven company, from top to...
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| Other Authors: | , |
| Format: | eBook |
| Language: | English |
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Upper Saddle River, N.J.
FTPress Delivers
2010
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| Series: | FTPress Delivers elements
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| Online Access: | |
| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | This Element is an excerpt from Do You Matter?: How Great Design Will Make People Love Your Company (ISBN: 9780137142446) by Robert Brunner and Stewart Emery. Available in print and digital formats. A process, not an event: achieving total commitment to building a design-driven company, from top to bottom. Even companies that get on the path of being design driven may have rogue cells in their DNA that can multiply to become a potentially fatal flaw. The risk is almost always around losing the magic that got them where they were, backing away from a living approach that ensured freshness and ongoing vision .. |
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| Item Description: | Cover title. - Excerpted from: Do You Matter? / by Robert Brunner and Stewart Emery. Cf. resource description page (viewed March 3, 2010) |
| Physical Description: | [12] pages |
| ISBN: | 9780132476454 |