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210123 ||| eng |
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|a 9780070653283
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|a 9780585053301
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|a 0071369198
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|a 9780070652910
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|a 1280303972
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|a 0070653283
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|a 0070652910
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|a 0585053308
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|a 9780071369190
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| 050 |
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4 |
|a HF5827.2
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| 100 |
1 |
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|a Trout, Jack
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| 245 |
0 |
0 |
|a The new positioning
|b the latest on the world's #1 business strategy
|c Jack Trout with Steve Rivkin
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| 260 |
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|a New York
|b McGraw-Hill
|c 1996
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| 300 |
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|a xi, 173 pages
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| 653 |
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|a Positionnement (Publicité)
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| 653 |
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|a BUSINESS & ECONOMICS / Advertising & Promotion / bisacsh
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| 653 |
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|a Positioning (Advertising) / http://id.loc.gov/authorities/subjects/sh85105385
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| 653 |
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|a Positioning (Advertising) / fast
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| 700 |
1 |
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|a Rivkin, Steve
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| 700 |
1 |
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|a Ries, Al
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| 041 |
0 |
7 |
|a eng
|2 ISO 639-2
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| 989 |
|
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|b OREILLY
|a O'Reilly
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| 500 |
|
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|a Sequel to: Positioning / Al Ries and Jack Trout. ©1986. - Includes index
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| 776 |
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|z 9780071369190
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| 776 |
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|z 9780070653283
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| 776 |
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|z 9780585053301
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| 776 |
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|z 0585053308
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| 776 |
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|z 0070653283
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| 776 |
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|z 0071369198
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| 776 |
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|z 0070652910
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| 856 |
4 |
0 |
|u https://learning.oreilly.com/library/view/~/9780071369190/?ar
|x Verlag
|3 Volltext
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| 082 |
0 |
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|a 659.1/11
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| 082 |
0 |
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|a 330
|