Social media commerce for dummies

Traditional advertising and marketing techniques just don't do the job anymore. Today's consumer relies on input from a trusted community when making buying decisions. Learn how to take advantage of their social network channels and interact with them online

Bibliographic Details
Main Author: Collier, Marsha
Format: eBook
Language:English
Published: Hoboken, NJ Wiley 2013
Series:--For dummies
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Table of Contents:
  • pt. I. Prepping for social media commerce
  • pt. II. Adapting your web presence
  • pt. III. Casting for and catching customers
  • pt. IV. Supporting your social media commerce efforts
  • pt. V. The part of tens