Selling information security to the board a primer

Persuading the board to invest in information security measures requires sales skills. As an information security professional, you are a scientific and technical specialist; and yet you need to get your message across to people whose primary interests lie elsewhere, in turnover and overall performa...

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Bibliographic Details
Main Author: Calder, Alan
Format: eBook
Language:English
Published: Ely IT Governance Pub. 2010
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Table of Contents:
  • PREFACE; ABOUT THE AUTHOR; ACKNOWLEDGEMENTS; CONTENTS; INTRODUCTION; CHAPTER 1: THE SALES PROCESS; CHAPTER 2: SALES BASICS; CHAPTER 3: SELF-PREPARATION: UNDERSTAND THE BUSINESS; CHAPTER 4: SELF-PREPARATION: SOFT SKILLS; CHAPTER 5: SELF-PREPARATION: BE CREDIBLE; CHAPTER 6: SELF-PREPARATION: BUILD A TRACK RECORD; CHAPTER 7: DEVELOP AN ALLY; CHAPTER 8: WHAT MOTIVATES MANAGERS?; CHAPTER 9: PLEASURE AND PAIN; CHAPTER 10: LEVERAGING REGULATORY COMPLIANCE; CHAPTER 11: LEVERAGING ISO 27001; CHAPTER 12: INFORMATION SECURITY GOVERNANCE; CHAPTER 13: THE PROPOSAL; CHAPTER 14: HANDLING OBJECTIONS
  • Includes bibliographical references