Secrets of selling services everything you need to sell what your customer can't see from pitch to close

Whether the product is accounting; legal advice; IT services; sales training; or any other service; this guide arms you with winning ways to price; position; and present business services as products that solve problems--thereby overcoming buyer resistance to committing to products that they cannot...

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Bibliographic Details
Main Author: Schiffman, Stephan
Format: eBook
Language:English
Published: New York McGraw-Hill 2013
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:Whether the product is accounting; legal advice; IT services; sales training; or any other service; this guide arms you with winning ways to price; position; and present business services as products that solve problems--thereby overcoming buyer resistance to committing to products that they cannot see. --
Item Description:Includes index
Physical Description:1 volume
ISBN:9780071791632
0071791639