How to generate effective press releases for social networks

This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats. Social media releases: what they are, what they aren't, an...

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Bibliographic Details
Main Author: Solis, Brian
Other Authors: Breakenridge, Deirdre
Format: eBook
Language:English
Published: [Upper Saddle River, N.J.] [FTPress Delivers] ©20
Series:FTPress Delivers elements
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Table of Contents:
  • Intro
  • Cover
  • Traditional Releases
  • Customer-Focused News Releases
  • SEO (Search Engine Optimization) Press Releases
  • Social Media Releases
  • What SMRs Are Not
  • A Final Word on SMRs
  • The Brand New World of New Releases