MPG.eBooks - Author Search Results

1

Social Media Monetization : Platforms, Strategic Models and Critical Success Factors

by Martínez-López, Francisco J., Li, Yangchun, Young, Susan M.
Published 2022

Springer International Publishing

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2

Handbook of Strategic e-Business Management

Published 2014

Springer Berlin Heidelberg

Other Authors: “...Martínez-López, Francisco J....”

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3

Advances in Digital Marketing and eCommerce : Fourth International Conference, 2023

Published 2023

Springer Nature Switzerland

Other Authors: “...Martínez-López, Francisco J....”

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4

Marketing Intelligent Systems Using Soft Computing : Managerial and Research Applications

Published 2010

Springer Berlin Heidelberg

Other Authors: “...Martínez López, Francisco J....”

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5

Advances in Digital Marketing and eCommerce : Third International Conference, 2022

Published 2022

Springer International Publishing

Other Authors: “...Martínez-López, Francisco J....”

6

Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022

Published 2022

Springer International Publishing

Other Authors: “...Martínez-López, Francisco J....”

7

Advances in National Brand and Private Label Marketing : Second International Conference, 2015

Published 2015

Springer International Publishing

Other Authors: “...Martínez-López, Francisco J....”

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8

Management Intelligent Systems : First International Symposium

Published 2012

Springer Berlin Heidelberg

Other Authors: “...Martínez-López, Francisco J....”

9

Advances in National Brand and Private Label Marketing : 10th International Conference, 2023

Published 2023

Springer Nature Switzerland

Other Authors: “...Martínez-López, Francisco J....”

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10

Management Intelligent Systems : Second International Symposium

Published 2013

Springer International Publishing

Other Authors: “...Martínez-López, Francisco J....”

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11

National Brands and Private Labels in Retailing : First International Symposium NB&PL, Barcelona, June 2014

Published 2014

Springer International Publishing

Other Authors: “...Martínez-López, Francisco J....”