MPG.eBooks - Search Results - "Marketing Research"

181

Forschungskooperationen zwischen Wissenschaft und Praxis : Erkenntnisse und Tipps für das Management

Published 2015

Springer Fachmedien Wiesbaden

Subjects: “...Market Research and Competitive Intelligence...”

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182

Survivable Restructuring of Vegetable Distribution and Wholesale Markets in Western China

by Zhao, Liming
Published 2015

Springer Berlin Heidelberg

Subjects: “...Market Research and Competitive Intelligence...”

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183

Next Stop Metaverse : A Quick Guide to Concepts, Uses, and Potential for Research and Practice

by Kreutzer, Ralf T., Klose, Sonja
Published 2023

Springer Fachmedien Wiesbaden

Subjects: “...Market Research and Competitive Intelligence...”

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184

The College Textbook Publishing Industry in the U.S. 2000-2022 : The Search for Competitive Marketing Strategies

by Greco, Albert N.
Published 2023

Palgrave Macmillan

Subjects: “...Market Research and Competitive Intelligence...”

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185

Gabler Lexikon Marktforschung

Published 2004

Gabler Verlag

Subjects: “...Market research...”

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186

Nostalgie als Zukunftsstrategie für Unterhaltungsmedien : Empirische Studien zu persönlicher und historischer Nostalgie in Medien

by Natterer, Kathrin
Published 2017

Springer Fachmedien Wiesbaden

Subjects: “...Market research...”

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187

Involvement mit Produkteigenschaften : Marke und EU-Energielabel als involvementauslösende Eigenschaften von Fernsehgeräten

by Schmal, Sina Kim
Published 2016

Springer Fachmedien Wiesbaden

Subjects: “...Market research...”

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188

Market Entry Strategies in Eastern Europe in the Context of the European Union : An Empirical Research into German Firms Entering the Polish Market

by Klug, Michael
Published 2006

Deutscher Universitätsverlag

Subjects: “...Market research...”

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189

Mixed Method Research Design : An Application in Consumer-Brand Relationships (CBR)

by Sreejesh, S., Mohapatra, Sanjay
Published 2014

Springer International Publishing

Subjects: “...Market research...”

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190

Marktforschungsergebnisse zielgruppengerecht kommunizieren : Ergebnisberichte - Präsentationen - Workshops

by Magerhans, Alexander, Merkel, Theresa, Cimbalista, Julia
Published 2013

Gabler Verlag

Subjects: “...Market research...”

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191

Automatisierte Präferenzmessung : Extraktion und Evaluation von Produktattributen auf Basis von Online-Rezensionen

by Roelen-Blasberg, Tobias
Published 2019

Springer Fachmedien Wiesbaden

Subjects: “...Market research...”

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192

Quick Guide Marktforschung im Mittelstand : Wie Sie Ihre Kunden und Märkte besser verstehen

by Heidig, Wibke, Dobbelstein, Thomas
Published 2021

Springer Fachmedien Wiesbaden

Subjects: “...Market research...”

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193

Emotionale Grundhaltungen als Einflussfaktoren des Kaeuferverhaltens : Eine empirische Analyse der Beziehungen zwischen emotionalen Grundhaltungen und ausgewaehlten Konsumstrukture...

by Fähsler, Bernd
Published 1987

Peter Lang International Academic Publishing Group

Subjects: “...Market research / bicssc...”

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194

Use of Market Data in the Recruitment of High Potentials : Segmentation and Targeting in Human Resources in the Pharmaceutical Industry

by Posthumus, Jan
Published 2015

Springer Fachmedien Wiesbaden

Subjects: “...Market research...”

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195

Finanzielle Bewertung von Marken : Ein praxisorientierter Leitfaden

by Sattler, Henrik
Published 2014

Springer Fachmedien Wiesbaden

Subjects: “...Market research...”

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196

Akzeptanz von Elektroautos in Deutschland und China : Eine Untersuchung von Nutzungsintentionen im Anfangsstadium der Innovationsdiffusion

by Dudenhöffer, Kathrin
Published 2015

Springer Fachmedien Wiesbaden

Subjects: “...Market research...”

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197

Market Segmentation Analysis : Understanding It, Doing It, and Making It Useful

by Dolnicar, Sara
Published 2018

Springer Nature

Subjects: “...Market research / bicssc...”

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198

CRM in der Public Cloud : Praxisorientierte Grundlagen und Entscheidungsunterstützung

by Möhring, Michael, Keller, Barbara, Schmidt, Rainer
Published 2018

Springer Fachmedien Wiesbaden

Subjects: “...Market Research and Competitive Intelligence...”

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199

Mobile Marketing : Grundlagen, Strategien, Instrumente

by Rieber, Daniel
Published 2017

Springer Fachmedien Wiesbaden

Subjects: “...Market Research and Competitive Intelligence...”

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200

Competitive Differentiation within the Shipbuilding Industry : The Importance of Competence in the Field of Services

by Sauerhoff, Christopher
Published 2014

Springer Fachmedien Wiesbaden

Subjects: “...Market Research and Competitive Intelligence...”

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