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2 Subjects: “...Consumer credit...”

3 Subjects: “...Women consumers....”

4 Subjects: “...Child consumers....”

5 Subjects: “...Consumer satisfaction....”

6 Table of Contents: “... of acquisition: the genesis of mass consumer culture in rural Russia -- A culture of denunciation: patterns...”

7 Table of Contents: “... -- Part II. Socialist cinema. Constructing and consuming the revolutionary narratives ; Gender politics...”

8 Table of Contents: “...Segmentation. Learning from the consumer side. Methods of segmentation. Choosing target segments...”