MPG.eBooks - Search Results

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201

Public relations and the power of creativity : strategic opportunities, innovation and critical challenges

Published 2018

Emerald Publishing Limited

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202

New directions in international advertising research

by Taylor, Charles R.
Published 2002

JAI

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203

Advertising and differentiated products

by Heene, Aimé
Published 2001

Emerald

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204

Digitales Marketing und Management : Revolution vs. Evolution im Marketing

Published 2023

Springer Fachmedien Wiesbaden

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205

Innovatives und digitales Marketing in der Praxis : Insights, Strategien und Impulse für Unternehmen

Published 2023

Springer Fachmedien Wiesbaden

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206

Reputation management : the future of corporate communications and public relations

by Langham, Tony
Published 2018

Emerald Publishing Limited

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207

by Whatmough, Danny
Published 2018

Emerald Publishing Limited

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208

Customer experience innovation : how to get a lasting market edge

by Dew, Robert, Allen, Cyrus
Published 2018

Emerald Publishing Limited

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209

Developing insights on branding in the B2B context : case studies from business practice

Published 2018

Emerald Publishing Limited

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210

Emotional appeals in advertising banking services

Published 2018

Emerald Publishing Limited

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211

The AGM in Europe : theory and practice of shareholder behaviour

by Lafarre, Anne
Published 2017

Emerald Publishing Limited

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212

Institutional investors' power to change corporate behaviour : international perspectives

by Young, Suzanne
Published 2013

Emerald

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213

Advertising in new formats and media : current research and implications for marketers

Published 2016

Emerald Group Publishing Limited

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214

Case study research : core skill sets in using 15 genres

by Woodside, Arch G.
Published 2016

Emerald Group Publishing Limited

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215

Advertising and the transformation of screen cultures

by Florin, Bo, Vonderau, Patrick, Zimmermann, Yvonne
Published 2021

Amsterdam University Press

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216

Reputation rules : strategies for building your company's most valuable asset

by Diermeier, Daniel
Published 2011

McGraw Hill-Ascent Audio

217

Discover your CEO brand : secrets to embracing and maximizing your unique value as a leader

by Bates, Suzanne
Published 2011

McGraw Hill-Ascent Audio

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218

Green Nudging im E-Commerce : Wie Sie nachhaltige Kaufentscheidungen im Onlinehandel fördern

by Ebner, Tamara, Sauer, Julian, Spitzer, Sarah
Published 2022

Springer Fachmedien Wiesbaden

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219

Maximizing performance

by Seymour, John
Published 2001

Dorling Kindersley Pub.

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220

The Four Stages of Highly Effective Crisis Management : How to Manage the Media in the Digital Age

by Jordan-Meier, Jane
Published 2016

CRC Press

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