1 Table of Contents: “...Gargantuan and growing : the digital economy -- Six damaging myths about social media -- Mindshift...”

2 Table of Contents: “...1. What is social media? -- 2. Opportunities of social media -- 3. Employment and social media -- 4...”

3 Table of Contents: “...Managers and the management process: everyone becomes a manager someday -- Management learning...”

4 Subjects: “...BUSINESS & ECONOMICS / Management Science / bisacsh...”

5 Table of Contents: “... Communicating as a Leader and as a Manager; Chapter 2 Have a Ready Answer for THIS One Key Question-Always...”

6 Table of Contents: “... Methodology; Focus Marketing Spending; Target Marketing Touches; Enable Customer Self-Service; Manage Service...”

7 Subjects: “...BUSINESS & ECONOMICS / Management Science / bisacsh...”

8 Table of Contents: “... mobile learning -- Developing a mobile management strategy -- Change management strategies for mobile...”

9 Table of Contents: “...-Sighted Marketing through Social Media; Chapter 6: From Entrepreneur to Icon: Achieving Expert Status...”

10 Subjects: “...Industrial management / http://id.loc.gov/authorities/subjects/sh85065889...”

11 Subjects: “...BUSINESS & ECONOMICS / Management Science / bisacsh...”

12 Table of Contents: “... -- CHAPTER 9: Successful Networking Starts with a Good Story Hook -- CHAPTER 10: Selling the Social Impact...”

13 Subjects: “...Industrial management / http://id.loc.gov/authorities/subjects/sh85065889...”

14 Subjects: “...Industrial management / http://id.loc.gov/authorities/subjects/sh85065889...”