1
by Ramanujam, Madhavan, Tacke, Georg
Published 2016
Wiley
Table of Contents: ... shocks, minivations, hidden gems and undeads: the four flavors of monetizing innovation failure...

2
by Ramanujam, Madhavan, Tacke, Georg
Published 2023
Ascent Audio
..."Surprising rules for successful monetization In Monetizing Innovation, the authors at Simon Kucher...

3
by Ulin, Jeff
Published 2010
Focal Press

4
by Ulin, Jeff
Published 2013
Focal Press
Table of Contents: ... Video-on-Demand and Internet Access -- What Does Free TV Mean? -- Metrics and Monetization Challenges --...

7
by Miller, Michael
Published 2011
Que
Table of Contents: ... YouTube videos -- Promotion and monetization...

8
by Pulizzi, Joe
Published 2016
McGraw-Hill Education
Table of Contents: ... audience -- Diversification -- Monetization -- Next-level Content Inc...

9
by Seufert, Eric Benjamin
Published 2014
MK
Table of Contents: ... value -- chapter 6. Freemium monetization -- chapter 7. Virality -- chapter 8. Growth...

10
by Jones, Kristopher B.
Published 2008
Wiley
Table of Contents: ... campaigns through quality score optimization -- 13. Optimizing for other search engines -- 14. Monetizing...

11
by Elmansy, Rafiq, Majure, Janet
Published 2013
John Wiley & Sons
Table of Contents: ... -- chapter 11. Working with AdWords -- chapter 12. Applying SEO to WordPress blogs -- chapter 13. Monetizing...

12
by Montes de Oca, Wendy
Published 2012
Que Pub.
Table of Contents: ... -- Monetize the traffic : blueprint to building a site that leverages SONAR -- Your online marketing mix...

13
by Buss, Anna
Published 2009
New Riders
Table of Contents: ... -- 6. Care and feeding of your members -- 7. Monetizing your community -- 8. Growing your online...

14
by Burby, Jason
Published 2007
Wiley Pub.
Table of Contents: ... -- Ch. 6. Defining site goals, KPIs, and key metrics -- Ch. 7. Monetizing site behaviors -- Ch. 8...

15
by Solis, Brian
Published 2011
J. Wiley & Sons
Table of Contents: ...: microblogs, monetization, and Twitter -- The new media university 601: mobile marketing and video...

16
by Belli, Anthony
Published 2012
John Wiley & Sons, Inc.
Table of Contents: ...: Setting Priorities; Chapter 10 The Role of Emotion; Chapter 11 Abandon Hope!...

17
by Bell, Chip R.
Published 2020
Berrett-Koehler Publishers
... with them. Co-creation partnerships are about fulfilling customers' hopes and aspirations, not just...

18
by Cayla, Julien, Beers, Robin, Arnould, Eric J.
Published 2014
MIT

19
by Martin, Neale
Published 2008
FT Press

20
by Weinman, Joe
Published 2015
Wiley
Table of Contents: ... Reduction to Revenue Generation; From Direct to Indirect Monetization; From Touchpoints to Integration; From...