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4 Table of Contents: “... executive business acumen -- Stage two : don't forget the split -- Two different value propositions...”

5 Table of Contents: “... of pricing advantage -- Price structure : tactics for pricing differently across segments -- Price and value...”

6 Table of Contents: “... is different than other digital channels -- Social CRM -- The future of digital data : business intelligence...”

7 Table of Contents: “... performance -- So what makes the difference between average and top-flight sales performance?...”

8 Table of Contents: “... Peiniger -- Part III: Differences of Social Media Networks -- Chapter 7: Social Network Landscape...”

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10 Table of Contents: “... : cosmopolitanism, sense work, and the consumption of difference / Ian Woodward -- Accounting for taste / Alan Warde...”

11 Table of Contents: “...Exploring the Benefits of Inbound MarketingDefining the Differences between Traditional and Inbound...”

12 Table of Contents: “... customers are different -- Chapter 6. In designing products, don't regard packaging and bundling...”

13 Table of Contents: “... Process; Target the Silos; Make Agile a Priority; Cultivating Customers; Reinventing Marketing; Different...”

14 Table of Contents: “... Behaviors Diminish Seller Credibility; Credibility Makes a Difference; The Prescription for Strengthening...”

15 Table of Contents: “... To Cold Call or Not to Cold Call; 25 Doing What It Takes to Succeed; 26 Sell More: The Difference Between...”

16 Table of Contents: “... on the charity sector; Two different rule books; Compensation; Advertising and marketing; Tolerance of risk; Time...”

17 Table of Contents: “... right away?; Engaging Audiences on Different Media; Traditional media; New media; Running an Interest...”

18 Table of Contents: “... into New Foreign Markets; The Difference Between Product and Service Exports; People Power Drives Your...”

19 Table of Contents: “...Section IV: Delivering T & D Solutions That Make a Difference -- Luminary Perspective, Delivering...”

20 Table of Contents: “...?; Why purpose is the glue; Is purpose the new black?; Vision and purpose -- what's the difference?; How...”