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dewey-ones:"302 - Social interaction"
dewey-ones:"659 - Advertising & public relations"
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1
Personalized digital advertising : how data and technology are transforming how we market
by
Nesamoney, Diaz
Published 2015
Pearson Education
Subjects:
“
...Advertising / http://id.loc.gov/authorities/
subjects
/sh85001086...
”
Call Number:
HF5801
Read Now
2
Start with hello : how to convert today's stranger into tomorrow's client
by
Coles, Linda
Published 2013
Wiley
Subjects:
“
...Interpersonal communication / http://id.loc.gov/authorities/
subjects
/sh85067481...
”
Call Number:
HD59
Read Now
3
78 important questions every leader should ask and answer
by
Clarke-Epstein, Chris
Published 2002
AMACOM
Subjects:
“
...Corporate culture / http://id.loc.gov/authorities/
subjects
/sh85032896...
”
Call Number:
HD57.7
Read Now
4
Likeonomics : the unexpected truth behind earning trust, influencing behavior, and inspiring action
by
Bhargava, Rohit
Published 2012
John Wiley & Sons
Subjects:
“
...Trust / http://id.loc.gov/authorities/
subjects
/sh85138261...
”
Call Number:
HB74.P8
Read Now
5
Invention in PR
by
Ritchie, Adam
Published 2023
Tantor Media, Inc.
Subjects:
“
...Organizational change / http://id.loc.gov/authorities/
subjects
/sh85095525...
”
Call Number:
HD53
Read Now
6
Conecta! : la empresa en la red social
by
Tomé, Pepe
Published 2011
Libros de Cabecera
Subjects:
“
...Internet marketing / http://id.loc.gov/authorities/
subjects
/sh95005028...
”
Call Number:
HF5414
Read Now
7
Z.E.R.O. : zero paid media as the new marketing model
by
Jaffe, Joseph
Published 2014
John Wiley & Sons
Subjects:
“
...Internet marketing / http://id.loc.gov/authorities/
subjects
/sh95005028...
”
Call Number:
HF5823
Read Now
8
Social media, organizational identity and public relations : the challenge of authenticity
by
Thurlow, Amy
Published 2019
Routledge
Subjects:
“
...Social media / http://id.loc.gov/authorities/
subjects
/sh2006007023...
”
Call Number:
HD59
Read Now
9
When it comes to culture, does your company walk the talk? : company practices often conflict with corporate values, closing the gap starts with communication
by
Sull, Donald
,
Turconi, Stefano
,
Sull, Charles
Published 2020
MIT Sloan Management Review
Subjects:
“
...Corporate culture / http://id.loc.gov/authorities/
subjects
/sh85032896...
”
Call Number:
HD58.7
Read Now
10
Powerful social media, branding, PR practices
Published 2011
FTPress Delivers
Subjects:
“
...Social media / http://id.loc.gov/authorities/
subjects
/sh2006007023...
”
Call Number:
HF5415
Read Now
11
Web marketing that works : confessions from the marketing trenches
by
Franklin, Adam
,
Jenkins, Toby
Published 2014
John Wiley & Sons
Subjects:
“
...Internet marketing / http://id.loc.gov/authorities/
subjects
/sh95005028...
”
Call Number:
HF5415.1265
Read Now
12
Introduction to Facebook Marketing Campaigns
by
Carter, Brian
Published 2011
Que
Subjects:
“
...Internet marketing / http://id.loc.gov/authorities/
subjects
/sh95005028...
”
Call Number:
HF5415.1265
Read Now
13
PR im Social Web
by
Schindler, Marie-Christine
Published 2014
O'Reilly
Subjects:
“
...Social media / http://id.loc.gov/authorities/
subjects
/sh2006007023...
”
Call Number:
HM742
Read Now
14
PR im Social Web
by
Schindler, Marie-Christine
Published 2012
O'Reilly
Subjects:
“
...Social media / http://id.loc.gov/authorities/
subjects
/sh2006007023...
”
Call Number:
HM742
Read Now
15
Powerful PR strategies for success (collection)
by
Breakenridge, Deirdre
Published 2012
FTPress Delivers
Subjects:
“
...Social media / http://id.loc.gov/authorities/
subjects
/sh2006007023...
”
Call Number:
HD59
Read Now
16
Maximizing performance
by
Seymour, John
Published 2001
Dorling Kindersley Pub.
Subjects:
“
...Personnel management / http://id.loc.gov/authorities/
subjects
/sh85100143...
”
Call Number:
HM263
Read Now
17
Public relations and communications : from theory to practice
by
O'Donnell, Aoife
Published 2023
Routledge
Subjects:
“
...Interpersonal communication / http://id.loc.gov/authorities/
subjects
/sh85067481...
”
Call Number:
HM1226
Read Now
18
Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on facebook (& other social networks)
by
Kerpen, Dave
Published 2011
McGraw Hill-Ascent Audio
Subjects:
“
...Internet marketing / http://id.loc.gov/authorities/
subjects
/sh95005028...
”
Call Number:
HF5415.1265
Read Now
19
Social media as your new business platform
by
Powell, Juliette
Published 2010
FT Press Delivers
Subjects:
“
...Social media / http://id.loc.gov/authorities/
subjects
/sh2006007023...
”
Call Number:
HM741
Read Now
20
Advertising management in a digital environment : text and cases
by
Kelley, Larry D.
,
Bartel Sheehan, Kim
Published 2022
Routledge
Subjects:
“
...Digital media / http://id.loc.gov/authorities/
subjects
/sh98006600...
”
Call Number:
HF5823
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