1
by Light, Larry, Kiddon, Joan
Published 2015
Pearson Education
...Managing at the intersection of globalization, localization, and personalization...

3
by Hedin, Hans
Published 2014
Wiley
Table of Contents: ...Preface to the second edition -- About the authors -- About global intelligence alliance -- Market...

4
by Fawzy, Lara
Published 2011
FT Press

5
by Karam, Amy
Published 2016
John Wiley & Sons, Inc.
... to the China challenge. Global competitiveness is a huge problem for the West and companies are ill-prepared...

7
by Hong, Paul
Published 2014
CRC Press
Table of Contents: ...Chapter 1. Research framework: core competence and global strategy -- chapter 2. Comparisons...

8
by Hinchcliffe, Dion
Published 2012
Jossey-Bass, A Wiley Imprint
Table of Contents: ...Social media: drivers of global business opportunity -- Social media: a way of life, a way...

9
by Donnolo, Mark
Published 2017
ATD Press
.... Globalization, cloud computing, and crowdsourcing create a marketplace where any account can be lured away by a...

10
by Delaney, Laurel J.
Published 2014
Apress
Table of Contents: ... Service Exports; What It Takes to Export; Assessment of You: The Global Mindset; Examining the State...

11
by Som, Ashok, Blanckaert, Christian
Published 2015
John Wiley
Table of Contents: ...Introduction : definition and crisis of luxury -- Evolution of the global luxury market -- Who...

12
by Harfoush, Rahaf
Published 2009
New Riders
Table of Contents: ... is on -- The birth of a global brand -- My.barackobama.com -- Neighbor to neighbor -- Email -- Text messaging...

13
by Lieberman, Al
Published 2014
FT Press
Table of Contents: ... -- What's next : a global snapshot -- Conclusion : where do we go from here?...

14
by Cook, Thomas A., Raia, Kelly
Published 2017
AMACOM
Table of Contents: ...Cover; Contents; FOREWORD; PREFACE; SECTION ONE: The Global Supply Chain; 1 Purchasing Management...

15
by VanAuken, Brad
Published 2015
AMACOM
Table of Contents: ... extension -- Global branding -- Brand research -- Brand equity measurement -- How organization age and size...

16
Published 2018
Routledge
Table of Contents: ... on the global stage / Georgia Lindsay -- Social magic for dinner? The taste script and shaping of foodieness...

17
by Baines, Peter
Published 2015
John Wiley and Sons Australia, Ltd
Table of Contents: ...: an integrated shared value model; Unilever Global: driving sustainability for business advantage; TOMS...

18
by Delaney, Laurel J.
Published 2013
Apress, Distributed to the Book trade worldwide by Springer
Table of Contents: ... business. In pursuit of exceptional export service ; Cross-cultural learning -- The export journey. Global...

19
by Weiss, Alan
Published 2019
John Wiley & Sons, Inc.
Table of Contents: ... to Find Resources -- Passive Income Alternatives -- Working Globally --Chapter 10 Living the Dream...

20
by Giles, Steve
Published 2015
John Wiley & Sons
Table of Contents: ...; Personal Experiences; Introduction; Example 1: UK subsidiary of a global energy group; Actions; Example 2...