MPG.eBooks - Search Results - Social Management

1

The social psychology of change management : theories and an evidence-based perspective on social and organizational beings

by Have, Steven ten, Rijsman, John, Have, Wouter ten
Published 2019

Routledge, Taylor and Francis Group

Table of Contents: “...Foreword -- Social psychology and change management -- Model and methodology -- Belonging...”

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2

Social entrepreneurship : an evidence-based approach to creating social value

by Guo, Chao
Published 2014

Jossey-Bass, A Wiley Brand

Table of Contents: “... -- Social entrepreneurship as organizational behavior -- Understanding and managing the social...”

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3

Social media ROI : managing and measuring social media efforts in your organization

by Blanchard, Olivier
Published 2011

Que

Subjects: “...BUSINESS & ECONOMICS / Management Science / bisacsh...”

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4

The social executive : how to master social media and why it's good for business

by Kasian-Lew, Dionne
Published 2014

Wiley

Table of Contents: “...Gargantuan and growing : the digital economy -- Six damaging myths about social media -- Mindshift...”

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5

The social leader : redefining leadership for the complex social age

by Guglielmo, Frank
Published 2014

Bibliomotion

Subjects: “...BUSINESS & ECONOMICS / Management Science / bisacsh...”

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6

Web 2.0 and social networking for the enterprise : guidelines and examples for implementation and management within your organization

by Bernal, Joey
Published 2010

IBM Press

Table of Contents: “... and applications -- Entreprise seach strategies -- Web 2.0 security and performance -- Managing a changing social...”

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7

The social business imperative : adapting your business model to the always-connected customer

by Shih, Clara Chung-wai
Published 2016

Prentice Hall

Subjects: “...Management / Social aspects / fast...”

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8

Advanced social media marketing : how to lead, launch, and manage a successful social media program

by Funk, Tom
Published 2013

Apress

Table of Contents: “... advertising -- Advertising on Twitter and other networks -- Operations -- Measuring success -- Advanced social...”

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9

Maximize your social : one-stop guide to building a social media strategy for marketing and business success

by Schaffer, Neal
Published 2013

Wiley

Table of Contents: “...Introduction -- Reality check : the permeating trends of social media & social business -- A social...”

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10

Social media security : leveraging social networking while mitigating risk

by Cross, Michael
Published 2014

Syngress

Table of Contents: “...1. What is social media? -- 2. Opportunities of social media -- 3. Employment and social media -- 4...”

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11

The definitive guide to social CRM : maximizing customer relationships with social media to gain market insights, customers, and profits

by Goldenberg, Barton J.
Published 2015

Pearson Education

Subjects: “...Social media / http://id.loc.gov/authorities/subjects/sh2006007023...”

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12

Visual social marketing for dummies

by Neher, Krista
Published 2014

John Wiley & Sons

Table of Contents: “...Examining How Websites Are Shared Across a Few Popular Social NetworksPreparing a Website...”

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13

Social media 101 : tactics and tips to develop your business online

by Brogan, Chris
Published 2010

Wiley

Table of Contents: “...Above all else : people -- What social media does best -- Social media does not replace marketing...”

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14

Marketing with Social Media : 10 Easy Steps to Success for Business

by Coles, Linda
Published 2015

J. Wiley & Sons Australia

Subjects: “...Social media / http://id.loc.gov/authorities/subjects/sh2006007023...”

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15

Social selling mastery : scaling up your sales and marketing machine for the digital buyer

by Shanks, Jamie
Published 2016

John Wiley & Sons, Inc.

Table of Contents: “... Scale a Social Selling Program Company-Wide? -- Amplify and Scale -- Returns -- Real-Time Dashboards...”

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16

Driving results through social networks : how top organizations leverage networks for performance and growth

by Cross, Robert L.
Published 2009

Jossey-Bass

Table of Contents: “...Driving Results Through Social Networks: How Top Organizations Leverage Networks for Performance...”

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17

Connecting organizational silos : taking knowledge flow management to the next level with social media

by Leistner, Frank
Published 2012

John Wiley & Sons

Table of Contents: “... Management; Legal Concerns; Note; Chapter 7: Technology: The Enabler; Social or Supporting Social; I Want...”

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18

Delivering effective social customer service : how to redefine the way you manage customer experience and your corporate reputation

by Blunt, Carolyn
Published 2013

Wiley

Table of Contents: “... workflow; Chapter 8: Reputation and Crisis Management; When does a drama become a crisis?; Crisis best...”

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19

Social collaboration for dummies

by Carr, David F.
Published 2014

John Wiley & Sons, Inc.

Table of Contents: “... collaboration -- part III. Exploring the social collaboration software market -- part IV. Managing social...”

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20

Social media marketing : strategien für Twitter, Facebook & Co.

by Weinberg, Tamar
Published 2014

O'Reilly Media

Subjects: “...BUSINESS & ECONOMICS / Management Science / bisacsh...”

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