MPG.eBooks - Search Results

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1

Global and multicultural public relations

by Molleda, Juan-Carlos, Kochhar, Sarab
Published 2019

Wiley Blackwell

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2

Reputation Management Revised Edition : Management Extra

by Elearn
Published 2009

Taylor & Francis

3

Inbound marketing for Dummies : a Wiley brand

by Miller, Scott Anderson
Published 2015

John Wiley and Sons, Inc.

4

Taking brand initiative : how companies can align strategy, culture, and identity through corporate branding

by Hatch, Mary Jo
Published 2008

Jossey-Bass

5

The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms

by Dempster, Craig
Published 2015

Wiley

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6

Success metrics : a multidimensional framework for measuring organizational success

by Klubeck, Martin
Published 2017

Springer Science and Business Media

7

SPIKE your brand ROI : how to maximize reputation and get results

by Cehrs, Adele
Published 2015

Jossey-Bass, a Wiley brand

8

The social business imperative : adapting your business model to the always-connected customer

by Shih, Clara Chung-wai
Published 2016

Prentice Hall

9

Social change anytime everywhere : how to implement online multichannel strategies to spark advocacy, raise money, and engage your community

by Kapin, Allyson
Published 2013

Jossey-Bass

10

Social media marketing all-in-one for dummies

by Zimmerman, Jan, Ng, Deborah
Published 2017

John Wiley & Sons, Inc.

11

Social media, organizational identity and public relations : the challenge of authenticity

by Thurlow, Amy
Published 2019

Routledge

12

Brand enigma : decoding the secrets of your brand

by Bruce, Duncan
Published 2008

Wiley

13

Digital sense : the common sense approach to effectively blending social business strategy, marketing technology, and customer experience

by Wright, Travis, Snook, Chris J.
Published 2017

Wiley

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14

Employer branding for dummies

by Mosley, Richard, Schmidt, Lars
Published 2017

John Wiley & Sons

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15

The definitive guide to Google AdWords : create versatile and powerful marketing and advertising campaigns

by Weller, Bart, Calcott, Lori
Published 2012

Apress

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16

The business value of developer relations : how and why technical communities are key to your success

by Thengvall, Mary
Published 2018

Apress

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17

Advanced Google AdWords

by Geddes, Brad
Published 2014

SYBEX

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18

Get scrappy : smarter digital marketing for businesses big and small

by Westergaard, Nick
Published 2016

AMACOM, American Management Association

19

Facebook marketing all-in-one for dummies

by Vahl, Andrea
Published 2014

John Wiley & Sons

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20

The soul of the corporation : how to manage the identity of your company

by Bouchikhi, Hamid
Published 2007

Wharton School Pub.

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