MPG.eBooks - Search Results - "Behavior"

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1

The Power of Consumer Stories in Digital Marketing

by Urban, Glen, Gosline, Renee, Lee, Jeff
Published 2017

MIT Sloan Management Review

Subjects: “...Consumer behavior / fast...”

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2

The Gap Between the Vision for Marketing and Reality

by Korsten, Peter, Malthouse, Edward, Calder, Bobby, Kotler, Philip
Published 2012

MIT Sloan Management Review

Subjects: “...Consumer behavior / fast...”

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3

Case studies on Marketing Management

by Singh, Ramendra
Published 2012

Pearson

Subjects: “...Consumer behavior / fast...”

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4

Managing markets : managing markets and customers

Published 2009

Pergamon Flexible Learning

Subjects: “...Consumer behavior / fast...”

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5

Growth opportunities for brands during the COVID-19 crisis : small and midtier brands have unique opportunities to provide value in the new consumer environment

by Knowles, Jonathan, Ettenson, Richard, Lynch, Patrick, Dollens, Joseph
Published 2020

MIT Sloan Management Review

Subjects: “...Consumer behavior / fast...”

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6

Real time, contextual and personalized recommendations

Published 2020

Data Science Salon

Subjects: “...Consumer behavior / fast / (OCoLC)fst00876238...”

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7

Artificial intelligence on human behavior : new insights into customer segmentation

by Williams, Melinda Han
Published 2019

O'Reilly Media

Subjects: “...Consumer behavior / fast / (OCoLC)fst00876238...”

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8

Using deep learning to build a unified e-commerce marketplace

Published 2019

Data Science Salon

Subjects: “...Consumer Behavior...”