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Digital customer success why the next frontier of CS is digital and how you can leverage it to drive durable growth

"Customer Success has evolved and matured immensely over the past decade and now palys a mission-critical role for many organizations--helping them train and retain their customers. It is a critical growth engine for organizations, widely accepted by executives, investors, and consultancies ali...

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Bibliographic Details
Main Authors: Mehta, Nick, Capote, Kellie (Author)
Format: eBook
Language:English
Published: Hoboken, New Jersey John Wiley & Sons, Ltd 2024
Subjects:
Service à La Clientèle
Customer Services / Http://id.loc.gov/authorities/subjects/sh85034965
Business Enterprises / Technological Innovations
Customer Relations / Http://id.loc.gov/authorities/subjects/sh85034963
Success In Business / Http://id.loc.gov/authorities/subjects/sh85129589
Entreprises / Innovations
Succès Dans Les Affaires
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Table of Contents:
  • The high-speed
  • Evolution of customer success
  • Durable business strategies to fuel long-term success
  • Digital customer success is a strategic program
  • The digital customer success maturity model
  • Launching the proactive phase of your digital CS program
  • Evolving to the personalized phase
  • Evolving to the predictive phase
  • Launching your first digital initiative
  • Company-wide digital program governance and cross functional collaboration
  • Optimizing your digital toolkit
  • The ability to be more human

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