Management research methodology integration of principles, methods and techniques
The subject of Management Research Methodology is enthralling and complex. A student or a practitioner of management research is beguiled by uncertainties in the search and identification of the research problem, intrigued by the ramifications of research design and confounded by obstacles in obtain...
| Main Authors: | , , |
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| Format: | eBook |
| Language: | English |
| Published: |
Noida, India
Pearson Education
2006
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| Edition: | [First edition] |
| Series: | Always learning
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| Subjects: | |
| Online Access: | |
| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | The subject of Management Research Methodology is enthralling and complex. A student or a practitioner of management research is beguiled by uncertainties in the search and identification of the research problem, intrigued by the ramifications of research design and confounded by obstacles in obtaining accurate data and complexities of data analysis. This book seeks a balanced treatment of all these aspects and blends problem-solving techniques, creativity aspects, mathematical modelling and qualitative approaches in order to present the subject of Management Research Methodology in a lucid and easily understandable way |
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| Physical Description: | 599 pages illustrations |
| ISBN: | 9788131797709 |