The cultural dimension of global business
Now in its ninth edition, The Cultural Dimension of Global Business continues to provide an essential foundation for understanding the impact of culture on global business and global business on culture
| Main Authors: | , |
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| Format: | eBook |
| Language: | English |
| Published: |
London
Routledge
2023
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| Edition: | Ninth edition, Gary P. Ferraro and Elizabeth K. Briody |
| Subjects: | |
| Online Access: | |
| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | Now in its ninth edition, The Cultural Dimension of Global Business continues to provide an essential foundation for understanding the impact of culture on global business and global business on culture |
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| Item Description: | Previous edition: 2017. - <I><P>Preface </I></P><I><P>Acknowledgments </I></P><B><P>1 Cultural anthropology and global business </P><P></B><EM>Global business: connections and disruptions </EM></P><P><EM>The perspective of cultural anthropology </EM></P><P><EM>Cultural anthropology and the business sector </EM></P><P>Business anthropology </P><P>The value of taking culture into account </P><P><EM>Anthropology's major concept: culture </EM></P><P>Culture as process </P><P>Culture is learned </P><P>Culture influences biological processes </P><P>Cultural universals exist</P><P><EM> Economic systems </EM></P><P><EM> Kinship systems </EM></P><P><EM> Educational systems </EM></P><P><EM> Social control systems </EM></P><P><EM> Supernatural belief systems </EM></P><P><EM> Cultural change </EM></P><P>People from all cultures are ethnocentric </P><P>Cultures are integrated wholes </P><P><EM>Cultural differences in business: challenges and opportunities </EM></P><P><EM>Cross- cultural scenarios . - </EM></P><B><P>2 Applying lenses to understand culture </P><P></B><EM>Cultural themes </EM></P><P>Characterization </P><P>Reach<EM> </EM></P><P>Transformation </P><P>Relative stability<EM> </EM></P><P><EM>Metaphors </EM></P><P>Value alignment </P><P>Organizational status </P><P><EM>Drawings </EM></P><P>A method </P><P>Roles </P><P><EM>Change </EM></P><P>Unforeseen change </P><P>Cyclical change </P><P><EM>Context </EM></P><P>National culture differences </P><P>Organizational culture differences </P><P><EM>Contrasting values </EM></P><P>The individual- collective dimension </P><P><EM> How individualism- collectivism plays out in individual- oriented cultures </EM></P><P><EM> How individualism- collectivism plays out in collective- oriented cultures </EM></P><P><EM> Implications for business </EM></P><P>The equality- hierarchy dimension </P><P><EM> How equality- hierarchy plays out in egalitarian cultures </EM></P><P><EM> How equality- hierar |
| Physical Description: | 320 pages illustrations (black and white) |
| ISBN: | 9781000849127 9781000849141 1000849120 1000849147 |