Understanding intercultural communication negotiating a grammar of culture
"In this book, Adrian Holliday provides a practical framework to help students analyse intercultural communication. Underpinned by a new grammar of culture developed by Holliday, this book will incorporate examples and activities to enable students and professionals to investigate culture on ve...
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| Format: | eBook |
| Language: | English |
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Milton Park, Abingdon, Oxon
Routledge
2013
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| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | "In this book, Adrian Holliday provides a practical framework to help students analyse intercultural communication. Underpinned by a new grammar of culture developed by Holliday, this book will incorporate examples and activities to enable students and professionals to investigate culture on very new, entirely non-essentialist lines. This book will address key issues in intercultural communication including: the positive contribution of people from diverse cultural backgrounds, the politics of Self and Other which promote negative stereotyping, the basis for a bottom-up approach to globalization in which Periphery cultural realities can gain voice and ownership. Written by a key researcher in the field, this book presents cutting edge research and a framework for analysis which will make it essential reading for upper undergraduate and postgraduate students studying intercultural communication and professionals in the field"--EBL |
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| Item Description: | Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force |
| Physical Description: | 1 online resource |
| ISBN: | 1299716490 9781135046187 9781135046194 9780203492635 9781299716490 1135046190 0203492633 |