Public relations and communications from theory to practice

"This book provides an introduction to public relations that employs pedagogical experiential learning models to assist students in developing the skills and competencies required by the public relations industry. The book takes the reader on a journey from the theory and origins of PR, to show...

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Bibliographic Details
Main Author: O'Donnell, Aoife
Format: eBook
Language:English
Published: New York, NY Routledge 2023
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Table of Contents:
  • Includes bibliographical references and index