Churn analysis: Churn and behavior
In this video, Carl Gold explains module number 3: Churn and Behavior. The objective of this milestone is: - Create visualizations that show whether and by how much each metric is related to customer churn. When you are done, you should be able to answer questions like the following: * Which custome...
| Format: | eBook |
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| Language: | English |
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[Place of publication not identified]
Manning Publications
2022
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| Edition: | [First edition] |
| Series: | Fighting churn
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| Subjects: | |
| Online Access: | |
| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | In this video, Carl Gold explains module number 3: Churn and Behavior. The objective of this milestone is: - Create visualizations that show whether and by how much each metric is related to customer churn. When you are done, you should be able to answer questions like the following: * Which customer metric has the greatest impact on churn? For metrics behaviors that most customers participate in, at what level of the metric is the customer relatively healthy in terms of their engagement with the service? |
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| Physical Description: | 1 video file (34 min.) sound, color |