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220317 ||| eng |
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|a 9781119802655
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|a 1119802660
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|a 9781119802662
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|a 1119802652
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4 |
|a HD62.7
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| 100 |
1 |
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|a McCarthy, Barry C.
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| 245 |
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|a Small business revolution
|b how owners and entrepreneurs can succeed
|c Barry C. McCarthy
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| 260 |
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|a Hoboken, New Jersey
|b Wiley
|c 2022
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| 300 |
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|a xiii, 236 pages
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| 505 |
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|a Includes bibliographical references and index
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|a The Small Business: You are a Very Big Part of America -- Why? Tough Questions, Tough Decisions -- Crucial Numbers -- Concentric Circles -- Getting Visible -- Bringing in Business -- The Craft of Persuasion -- Relationships -- Vulnerabilities -- The Power of Email -- The Right Way to Use Social Media -- Power Tools -- Your Team -- Eyes Wide Open -- Epilogue: When to Abandon the Dream?
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| 653 |
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|a Small business / Finance / http://id.loc.gov/authorities/subjects/sh85123572
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| 653 |
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|a Petites et moyennes entreprises / Finances
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| 653 |
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|a Small business / Growth / http://id.loc.gov/authorities/subjects/sh88004803
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| 653 |
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|a Small business / Finance / fast
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| 653 |
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|a Small business / Management / http://id.loc.gov/authorities/subjects/sh85123576
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| 653 |
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|a Petites et moyennes entreprises / Gestion
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| 653 |
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|a Small business / Management / fast
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| 653 |
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|a Small business / Growth / fast
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| 653 |
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|a Petites et moyennes entreprises / Croissance
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| 041 |
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|a eng
|2 ISO 639-2
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| 989 |
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|b OREILLY
|a O'Reilly
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| 776 |
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|z 9781119802655
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| 776 |
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|z 9781119802648
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| 856 |
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|u https://learning.oreilly.com/library/view/~/9781119802648/?ar
|x Verlag
|3 Volltext
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|a 658
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|a 338.642
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|a 332
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|a 330
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|a 658.02/2
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|a "Part uplifting narrative and part instructional manual, Small Business Revolution explains how SMBs can endure a recession and remake themselves for a post-pandemic marketplace. Using examples from the award-winning TV show of the same name and from Deluxe's 4.5 million customers, entrepreneurs and small business owners will learn how to manage cash flow in a recession, navigate payroll costs in a turbulent time, adjust to new customer buying experiences, embrace new revenue and marketing channels, and engage and leverage their community to build back stronger than ever"--
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