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210123 ||| eng |
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|a 9781315160290
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|a 9781351662055
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|a 1315160293
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4 |
|a HM1221
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1 |
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|a Collister, Simon
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| 245 |
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|a Visual public relations
|b strategic communication beyond text
|c Simon Collister and Sarah Roberts-Bowman
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| 260 |
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|a London
|b Routledge
|c 2018
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| 300 |
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|a 1 online resource
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|a Includes bibliographical references and index
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|a Visual and spatial public relations : strategic communication beyond text / Simon Collister and Sarah Roberts-Bowman -- Visual dimensions of public relations -- Public relations as visual meaning-making / Kirsten Kohrs -- Comic books, science (fiction) and public relations / Ian Horton -- Picturing statistical narratives : a century of data visualisation in public relations practice / Jon Cope and Mark Wells -- Spatial dimensions of public relations -- Limits or opportunities for strategic communication? the role of space and place in mediating Demo2012 / Simon Collister -- The communicative function of public spaces / Noureddine Miladi -- A time and place: the Las Vegas Mob Museum's experiential public relations / Jessalynn Strauss -- Researching visual and spatial public relations -- A visual history of BP's use of public relations after Deepwater Horizon / Nick Lovegrove -- Environmental multi-modal communication: semiotic observations on recent campaigns / Andrea Catellani -- Experimental communication research : combining multi-modality methodologies with laboratory research -- Exploring visual experiments / Anna-Sara Fagerhom and Karina Göransson -- Conclusions and future directions / Simon Collister and Sarah Roberts-Bowman
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| 653 |
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|a BUSINESS & ECONOMICS / Advertising & Promotion / bisacsh
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|a public relations / aat
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| 653 |
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|a Relations publiques
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| 653 |
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|a Advertising / http://id.loc.gov/authorities/subjects/sh85001086
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| 653 |
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|a Public Relations
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| 653 |
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|a Public relations / http://id.loc.gov/authorities/subjects/sh85108753
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| 653 |
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|a Public relations / fast
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| 653 |
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|a Visual communication / fast
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| 653 |
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|a Visual communication / http://id.loc.gov/authorities/subjects/sh85143917
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| 653 |
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|a Advertising / fast
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| 653 |
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|a Communication visuelle
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| 700 |
1 |
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|a Roberts-Bowman, Sarah
|e author
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| 041 |
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7 |
|a eng
|2 ISO 639-2
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| 989 |
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|b OREILLY
|a O'Reilly
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|a Routledge new directions in public relations and communication research
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| 776 |
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|z 9781315160290
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| 776 |
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|z 1315160293
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| 776 |
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|z 9781138064669
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| 856 |
4 |
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|u https://learning.oreilly.com/library/view/~/9781351662055/?ar
|x Verlag
|3 Volltext
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|a 384
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|a 659.2
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|a 659.2
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|a 330
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