The viral video manifesto why everything you know is wrong and how to do what really works

Authored by the creators of The Extreme Diet Coke & Mentos Experiments viral video; this book distills what works; what doesn't; and presents the overarching principles for creating videos that are built to go viral. --

Bibliographic Details
Main Author: Voltz, Stephen
Other Authors: Grobe, Fritz
Format: eBook
Language:English
Published: New York McGraw-Hill Professional 2013
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:Authored by the creators of The Extreme Diet Coke & Mentos Experiments viral video; this book distills what works; what doesn't; and presents the overarching principles for creating videos that are built to go viral. --
Physical Description:1 volume illustrations
ISBN:9780071803397