The mom inventors handbook how to turn your great idea into the next big thing

"The definitive guide for "mompreneurs"--Updated with brand-new digital marketing strategiesWritten specifically for mothers seeking to turn their ideas into marketable products, this new edition of The Mom Inventor's Handbook takes you step-by-step through the process, covering...

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Bibliographic Details
Main Author: Monosoff, Tamara
Format: eBook
Language:English
Published: New York McGraw-Hill Education 2014
Edition:Revised and expanded second edition
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Table of Contents:
  • Includes bibliographical references and index
  • Taking your first steps
  • From your mind's eye to the palm of your hand
  • Market research
  • Protect yourself : all about patents, copyrights, and trademarks
  • Getting the goods
  • Get funded! Creative ways to fund your business
  • Making the sale
  • Blowing your horn
  • Finding a partner
  • Taking care of business