The Business Model Book Design, build and adapt business ideas that thrive

Business models are the beating heart of your firm's value proposition. Great business models drive rapid growth; bad business models can doom the most promising ventures. Brilliant Business Models clearly shows you how to create, test, adapt, and innovate successful and appropriate business mo...

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Bibliographic Details
Main Author: Bock, Adam J.
Other Authors: George, Gerard
Format: eBook
Language:English
Published: Harlow, United Kingdom Pearson Education Limited 2017
Edition:First edition
Series:Brilliant Business
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:Business models are the beating heart of your firm's value proposition. Great business models drive rapid growth; bad business models can doom the most promising ventures. Brilliant Business Models clearly shows you how to create, test, adapt, and innovate successful and appropriate business models in any business context
Physical Description:1 online resource
ISBN:1292135727
9781292135724
9781292135717