Success in innovation improving the odds by understanding the factors for unsuccess

This book is for professionals involved in innovation, such as techno-starters, venture capitalists, entrepreneurs, university lecturers and graduate students. Laymen may read it out of interest in the topic and should be able to get a good general understanding, but may not appreciate the more comp...

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Bibliographic Details
Main Author: Verloop, Jan
Format: eBook
Published: Burlington Elsevier Science 2013
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Table of Contents:
  • Front Cover; Success in Innovation: Improving the Odds by Understanding the Factors for Unsuccess; Copyright; Contents; Foreword; Acknowledgments; Introduction; Part I: The Innovation Process; Chapter 1: Insights in Innovation; 1.1. What is innovation; 1.2. The Bridge Model; Stage I: Creating the product and business concepts; Stage II: Developing and demonstrating the product; Stage III: Developing, or acquiring access to, the supply chain; Stage IV: Building the business; 1.3. Chances of success; 1.4. The impact of innovation; 1.5. Innovation needs to be managed
  • 6.2. Misinformation and deceit6.3. Bad luck; Summary II; Part III: Factors for Success; Chapter 7: Internal Factors; 7.1. Patents; 7.2. Investors; 7.3. Launching customer; 7.4. Strategic partners; 7.5. Advisors; 7.6. Timing; Chapter 8: External Factors; 8.1. Subsidy; 8.2. Standards; 8.3. Open innovation; 8.4. Sustainable innovation; 8.5. Innovation environment; 8.6. Serendipity; Summary III; Appendix; Option Value; Index
  • Chapter 2: The Innovation Bridge2.1. Crossing the bridge; 2.2. Stage I
  • Creating the product and business concepts; Product concept; Business plan; Starting a company; Financing stage I; 2.3. Stage II
  • Developing and demonstrating the product; 2.4. Stage III
  • Developing access to the supply chain; 2.5. Stage IV
  • Building the business; 2.6. Guarding the tollgates; Chapter 3: Building the Business; 3.1. The building blocks; 3.2. Strategic orientation; 3.3. Designing the business; 3.4. Project execution plan; Cost and time overruns; Demonstrating the product; Managing expectations
  • Being ready for the launch3.5. Financial planning; 3.6. Organizing the business; Integrity in data and systems; Operating effectively and efficiently; Meeting legal requirements; Summary I; Part II: Factors for Unsuccess; Chapter 4: Wrong Starts; 4.1. Solution looking for a problem; 4.2. Too much optimism; 4.3. Not the right entrepreneur; Chapter 5: Poor Execution; 5.1. Not managing risks; 5.2. Refinancing in the Valley; 5.3. Lacking key capabilities; 5.4. Losing the momentum; 5.5. Making wrong assessments; Chapter 6: Unhappy Endings; 6.1. Not keeping costs down