Workshop social media reality
"The world of social media can be complex, and not only that, it differs from business to business. A local nonprofit may have more success with Facebook, while a major news corporation might see better engagement results from Twitter. In this workshop, Social Media expert Jennifer Evans Cairo...
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| Format: | eBook |
| Language: | English |
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[Place of publication not identified]
FT Press
2013
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| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | "The world of social media can be complex, and not only that, it differs from business to business. A local nonprofit may have more success with Facebook, while a major news corporation might see better engagement results from Twitter. In this workshop, Social Media expert Jennifer Evans Cairo takes a look at three different Social Media campaigns and discusses what's working, what's not, and what can be done about it. Jennifer will help you identify what types of Social Media will work best for your business, will highlight common Social Media pitfalls and mishaps, and will teach you how to use your data and maximize your time managing multiple channels."--Resource description page |
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| Item Description: | Title from title screen (viewed Feb. 4, 2013). - Information from resource description page: Social media: social media reality check (streaming video) by Market Motive |
| Physical Description: | 1 streaming video file (38 min., 28 sec.) |