Just run it! running an exceptional business is easier than you think

"Americans launch more than half a million businesses each year, but most fail within the first five years. Their failure rate isn't high because of a lack of drive, solid ideas, or even capital on the part of the founders. The problem is a pervasive lack of know-how about marrying the nut...

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Bibliographic Details
Main Author: Cross, Dick
Format: eBook
Language:English
Published: Brookline, MA Bibliomotion 2012
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:"Americans launch more than half a million businesses each year, but most fail within the first five years. Their failure rate isn't high because of a lack of drive, solid ideas, or even capital on the part of the founders. The problem is a pervasive lack of know-how about marrying the nuts and bolts of an idea into a larger framework for business success."--Page 4 of cover
Item Description:Includes index
Physical Description:xv, 199 pages illustrations
ISBN:9781937134013