How to make money with social media an insider's guide on using new and emerging media to grow your business

This guide is written by experts who've developed money-making marketing campaigns for many of the world's largest companies. This book shows how to avoid crucial pitfalls that other companies have encounter, how to make the most of limited resources, and how to strengthen your brand inste...

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Bibliographic Details
Main Author: Turner, Jamie
Other Authors: Shah, Reshma
Format: eBook
Language:English
Published: Upper Saddle River, N.J. FT Press 2011
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:This guide is written by experts who've developed money-making marketing campaigns for many of the world's largest companies. This book shows how to avoid crucial pitfalls that other companies have encounter, how to make the most of limited resources, and how to strengthen your brand instead of placing it at risk.--[book jacket]
Physical Description:xi, 289 pages illustrations
ISBN:9780132311908
0132100568
9780132100564