25 sales strategies and activities

Is your sales team stuck in a rut? Would you like to get them fired up about bringing in new customers and selling more? 25 Sales Strategies and Activities is a unique training and development tool designed to teach sales professionals how and when to use a variety of proven sales strategies. The gu...

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Bibliographic Details
Main Author: Garber, Peter R.
Format: eBook
Language:English
Published: Amherst, Mass. HRD Press 2007
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:Is your sales team stuck in a rut? Would you like to get them fired up about bringing in new customers and selling more? 25 Sales Strategies and Activities is a unique training and development tool designed to teach sales professionals how and when to use a variety of proven sales strategies. The guide presents 25 strategies and activities in terms of two critical selling factors: Relationships - how the customer perceives you as a supplier based on past experience and interactions; Performance - what you as a supplier actually deliver to the customer. A diagnostic sales strategy matrix shows how much each strategy emphasizes both relationship and performance. A relationship performance index further classifies the strategies as highest, higher, moderate, lower, lowest. Each strategy comes with an activity that clears up any question about how the strategy should be implemented. Each activity includes fully reproducible exhibits which can be used as exercises and handouts in training sessions. Rather than a one-time training tool, 25 Sales Strategies and Activities is a useful and practical guide your employees will refer to over and over again. It's packed with a wealth of insight, tips and guidance for motivating sales people
Item Description:Title from title screen
Physical Description:iii, 169 pages illustrations
ISBN:1599968746
9781599968742
9786611090777