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200106 r ||| eng |
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|a 9780309269537
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|a 0309269539
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100 |
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|a Breiner, Heather
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|a Challenges and opportunities for change in food marketing to children and youth
|h Elektronische Ressource
|b workshop summary
|c Heather Breiner, Lynn Parker, and Steve Olson, rapporteurs ; Standing Committee on Childhood Obesity Prevention, Food and Nutrition Board, Institute of Medicine of the National Academies
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260 |
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|a Washington, D.C.
|b National Academies Press
|c [2013], 2013
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|a 1 PDF file (x, 76 pages)
|b illustrations
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|a Includes bibliographical references
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|a Food Preferences / psychology
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|a Child
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|a United States
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|a Food Industry / ethics
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|a Advertising
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|a Obesity / prevention & control
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|a Feeding Behavior / psychology
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|a Parker, Lynn
|e [author]
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|a Olson, Steve
|e [author]
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|a Institute of Medicine (U.S.)
|b Standing Committee on Childhood Obesity Prevention
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|a New Challenges and Opportunities in Food Marketing to Children and Youth (Workshop) (2012, Washington, D.C.)
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|a eng
|2 ISO 639-2
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|b NCBI
|a National Center for Biotechnology Information
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|a Title from PDF title page
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|u https://www.ncbi.nlm.nih.gov/books/NBK202459
|3 Volltext
|n NLM Bookshelf Books
|3 Volltext
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|a 170
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|a 100
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|a A major 2006 report from the Institute of Medicine (IOM) documents evidence that television advertising influences the food and beverage preferences, requests, and short-term consumption of children aged 2-11 (IOM, 2006). Challenges and Opportunities for Change in Food Marketing to Children and Youth also documents a body of evidence showing an association of television advertising with the adiposity of children and adolescents aged 2-18. The report notes the prevailing pattern that food and beverage products marketed to children and youth are often high in calories, fat, sugar, and sodium; are of low nutritional value; and tend to be from food groups Americans are already overconsuming. Furthermore, marketing messages that promote nutrition, healthful foods, or physical activity are scarce (IOM, 2006)
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