Social media in South India

One of the first ethnographic studies to explore use of social media in the everyday lives of people in Tamil Nadu, Social Media in South India provides an understanding of this subject in a region experiencing rapid transformation. The influx of IT companies over the past decade into what was once...

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Bibliographic Details
Main Author: Venkatraman, Shriram
Format: eBook
Language:English
Published: London UCL Press 2017, [2017]
Series:Why we post
Subjects:
Online Access:
Collection: JSTOR Open Access Books - Collection details see MPG.ReNa
Table of Contents:
  • Includes bibliographical references (pages 208-240) and index
  • 1. Panchagrami and its complexities
  • 2. The social media landscape: people, their perception and presence on social media
  • 3. Visual posting: continuing visual spaces
  • 4. Relationships: kinship on social media
  • 5. Bringing home to work: the role of social media in blurring work-non-work boundaries
  • 6. The wider world: social media and education in a knowledge economy
  • 7. Conclusion: social media and its continuing complexities