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170703 ||| eng |
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|a 9781137511249
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| 100 |
1 |
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|a Cecil, John
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| 245 |
0 |
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|a Online Video Revolution
|h Elektronische Ressource
|b How to Reinvent and Market Your Business Using Video
|c by John Cecil
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| 260 |
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|a New York
|b Palgrave Macmillan US
|c 2012, 2012
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| 300 |
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|a XI, 208 p
|b online resource
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| 653 |
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|a Business
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| 653 |
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|a Leadership
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| 653 |
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|a Market Research/Competitive Intelligence
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| 653 |
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|a Sustainability Management
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| 653 |
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|a Business and Management
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| 653 |
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|a Market research
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| 653 |
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|a Marketing
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| 653 |
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|a Industrial management / Environmental aspects
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| 653 |
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|a Business Strategy/Leadership
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| 041 |
0 |
7 |
|a eng
|2 ISO 639-2
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| 989 |
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|b Springer
|a Springer eBooks 2005-
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| 856 |
4 |
0 |
|u http://dx.doi.org/10.1007/978-1-137-51124-9?nosfx=y
|x Verlag
|3 Volltext
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| 082 |
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|a 658.8
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| 520 |
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|a Online video expert, John Cecil provides a guide to successfully utilizing video in your marketing strategy by outlining tools and techniques for video creation and distribution. Online Video Revolution provides a holistic, metrics-driven approach which has been successful for Canon, Legalzoom, eHarmony and many more
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