Online Video Revolution : How to Reinvent and Market Your Business Using Video

Online video expert, John Cecil provides a guide to successfully utilizing video in your marketing strategy by outlining tools and techniques for video creation and distribution. Online Video Revolution provides a holistic, metrics-driven approach which has been successful for Canon, Legalzoom, eHar...

Full description

Main Author: Cecil, John
Corporate Author: SpringerLink (Online service)
Format: eBook
Language:English
Published: New York Palgrave Macmillan US 2012, 2012
Subjects:
Online Access:
Collection: Springer eBooks 2005- - Collection details see MPG.ReNa
Summary:Online video expert, John Cecil provides a guide to successfully utilizing video in your marketing strategy by outlining tools and techniques for video creation and distribution. Online Video Revolution provides a holistic, metrics-driven approach which has been successful for Canon, Legalzoom, eHarmony and many more
Physical Description:XI, 208 p online resource
ISBN:9781137511249