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180413 ||| eng |
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|a 9780199951154
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| 020 |
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|a 0199951152
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4 |
|a HG9169
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1 |
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|a Chan, Cheris Shun-ching
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|a Marketing death
|h Elektronische Ressource
|b culture and the making of a life insurance market in China
|c Cheris Shun-ching Chan
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| 260 |
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|a New York
|b Oxford University Press
|c 2012, 2012
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| 300 |
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|a 1 online resource.
|b ill
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| 505 |
0 |
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|a Includes bibliographical references
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| 653 |
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|a Life insurance / Social aspects / China
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7 |
|a eng
|2 ISO 639-2
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| 989 |
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|b OUP
|a Oxford University Press
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| 856 |
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|u http://dx.doi.org/10.1093/acprof:oso/9780195394078.001.0001?nosfx=y
|x Verlag
|3 Volltext
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|a 368.3'2'00951
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| 520 |
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|a Drawing on rich ethnographic data, this book documents the processes and politics through which local cultures shape the way a market is formed and thereby sheds light on the dynamics through which modern capitalist enterprises diffuse insurance to regions with different cultural traditions
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